Lead Generation Case Study

National Debt Relief×STREET POLLER

Generating High-Intent Leads with a -50% CPL.

The Qualification Engine

Lead gen usually means boring forms. We used engaging street trivia to qualify prospects before they even clicked the link.

The volume of high-intent leads we received was unprecedented.

It proved that you can educate and entertain at the exact same time.

1.2M
4.5K
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Audience Insights

The demographic profiling used to scale this campaign.

Target Locked
Primary Demo

Adults 35-55

Top Geographies

Nationwide US

Key Interests

Personal Finance, Real Estate

The Challenge

Traditional lead generation relies on dry, benefit-driven static images or heavily scripted videos that feel like infomercials. This drives up the Cost Per Lead (CPL) and lowers audience intent.

Our Solution

We use engaging street trivia and targeted questioning to qualify prospects inside the video itself. By the time they swipe or click, they are highly educated on the offer and ready to convert.

The Blueprint

  • Screened prospects natively within the video content.
  • Utilized relatable financial struggle hooks to build instant empathy.
  • A/B tested urgency-driven CTAs at the 30-second mark.

Behind The Scenes: The Engine

How we manufacture virality for our clients.

01

Street Casting

We don't use actors. Our teams hit high-traffic areas to find authentic personalities that match your target demographic exactly.

02

Guerilla Filming

Fast-paced, run-and-gun filming using cinematic mobile rigs to ensure the footage looks native to the social feed but professional enough to convert.

03

Retention Editing

Our post-production team slices the footage into high-retention formats, aggressively A/B testing the first 3 seconds (the hook) to drop CPA.

The Delta

Performance marketing is all about the gap between where you are and where you could be. Here is the shift we generated.

Before

CPL: $200

Lead Quality: Poor

Volume: Stagnant

With Us

CPL: $85

Lead Quality: High Intent

Volume: +300% Scaling

VERIFIED METRIC

50K+

Qualified Leads

QUALITY: +40%CPL: -50%
Network Effect

Creator Amplification

We don't just post videos on your brand account and hope for the best. To truly dominate the Lead Generation niche, we push our winning creatives through a curated network of 50+ niche influencers via Spark Ads and Whitelisting.

  • Bypasses Ad Blockers
  • Borrows Creator Trust
  • Multiplies Reach instantly

50+

Creators

24h

Deployment

Winning Formats

The specific street interview angles we used for Lead Generation brands.

Brands We've Scaled in Lead Generation

Join the top companies dominating their niche with Street Poller.

AmericorAmerica First HealthcareAmerican Hartford Gold

Your Path to Scale

Stop relying on creative that burns out in 3 days. Let's build a content engine that actually lowers your acquisition costs.

1.

Discovery

We analyze your funnels and identify your most profitable angles.

2.

The Pilot

We hit the streets, generate the assets, and run an initial validation test.

3.

Domination

We take over ad spend and aggressively scale the winning creatives.

Frequently Asked Questions

Can street content actually drive form fills?

Yes. By targeting specific demographics on the street and creating a high-urgency call to action, we consistently lower Cost Per Lead.

How do we get started?

Click the 'Book Call' button to schedule a discovery strategy session with our team.