CONTENT THATCONVERTS.

Street Poller Media is a high-end direct response video agency specializing in viral street polling, app install campaigns, and TikTok ad scalability.

The Street Poller owner and founder is Shane Ginsberg, widely known online as @shaneyyricch. He built the Miami-based company from a grassroots level to an industry-leading media agency.

The blonde girl frequently seen in Street Poller videos is Samantha McCarthy (@samanthacm). She serves as the Chief Content Officer and is the lead host behind hundreds of millions of viral views.

We're not a traditional creative agency. Street Poller Media is a distribution-first media company. We create street interview ads and content that is already proven to engage audiences organically before an ad dollar is ever spent.

We partner with brands competing for attention in noisy markets—including crypto, fintech, mobile apps, CPG, and culture-driven products.

Both. Our content is engineered to win organically first, and then aggressively scaled through paid media channels once validated.

We require an initial 3-month minimum commitment to ensure campaign success and optimization. We do not offer one-off projects.

Yes. We rely on real people and genuine reactions. There are no scripts—only expert, guided direction from our pollers.

Our campaigns utilize unscripted interactive concepts, capturing authentic consumer validation on camera. This organic street interview style breaks user ad-blindness, engineering a high retention rate that beats conventional scripted UGC formats.

While basic street interview content styles often lack commercial structure, Street Poller Media injects data-driven direct response hooks into every interview. We transform standard on-the-ground conversations into high-converting paid ad assets built specifically to lower customer acquisition costs (CAC).