The Wellness Shift
Health brands struggle with trust. By taking the conversation to the streets, we removed the clinical barrier and made the brand highly approachable.
Authentic reactions completely changed our acquisition costs.
People buy from people they trust. The street format provided instant social proof.
Audience Insights
The demographic profiling used to scale this campaign.
Women 25-45
Los Angeles & SoCal
Fitness, Supplements, Wellness
The Challenge
The wellness space is saturated with over-polished gurus and unbelievable claims. Audiences are highly skeptical of standard advertising in this niche.
Our Solution
We use public quizzes, myth-busting formats, and on-the-street trials to break down barriers. This approach builds rapid trust because the reactions are raw, unscripted, and deeply relatable.
The Blueprint
- Addressed industry skepticism head-on in the first 3 seconds.
- Used public health quizzes to drive organic awareness and education.
- Iterated hooks dynamically based on 5-second viewer drop-off rates.
Behind The Scenes: The Engine
How we manufacture virality for our clients.
Street Casting
We don't use actors. Our teams hit high-traffic areas to find authentic personalities that match your target demographic exactly.
Guerilla Filming
Fast-paced, run-and-gun filming using cinematic mobile rigs to ensure the footage looks native to the social feed but professional enough to convert.
Retention Editing
Our post-production team slices the footage into high-retention formats, aggressively A/B testing the first 3 seconds (the hook) to drop CPA.
The Delta
Performance marketing is all about the gap between where you are and where you could be. Here is the shift we generated.
Before
CPL: $120
Watch Time: 2s
Trust Score: Low
With Us
CPL: $45
Watch Time: 8.5s
Trust Score: Extremely High
VERIFIED METRIC
500K+
Active Subscriptions
Creator Amplification
We don't just post videos on your brand account and hope for the best. To truly dominate the Health & Beauty niche, we push our winning creatives through a curated network of 50+ niche influencers via Spark Ads and Whitelisting.
- Bypasses Ad Blockers
- Borrows Creator Trust
- Multiplies Reach instantly
50+
Creators
24h
Deployment
Winning Formats
The specific street interview angles we used for Health & Beauty brands.
Brands We've Scaled in Health & Beauty
Join the top companies dominating their niche with Street Poller.
Your Path to Scale
Stop relying on creative that burns out in 3 days. Let's build a content engine that actually lowers your acquisition costs.
Discovery
We analyze your funnels and identify your most profitable angles.
The Pilot
We hit the streets, generate the assets, and run an initial validation test.
Domination
We take over ad spend and aggressively scale the winning creatives.